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How to Evaluate Airbnb Management Fees

By The Strally Team · · 6 min read

The two common models

Most short-term rental management is priced as a percentage of revenue, a flat monthly fee, or occasionally a hybrid. Neither is better in general. The right choice depends on your property's revenue and how predictable it is.

Percentage of revenue

With a percentage model, the fee rises and falls with bookings. That aligns incentives and keeps costs low in slow months. The key question is: percentage of what? Gross booking revenue, revenue after platform fees, or revenue after cleaning fees can produce very different numbers.

  • Ask for a written definition of the revenue base
  • Ask whether cleaning fees collected from guests are included
  • Ask how refunds and cancellations are treated

Flat monthly fee

A flat fee is predictable and can be much cheaper for higher-revenue properties, because the cost doesn't increase with your nightly rate. In slow months, though, a flat fee is a bigger share of revenue.

A simple way to compare

Estimate your annual net revenue, multiply by the percentage, and compare with 12 times the flat fee. For example, with a 10% plan and a $349 monthly plan, the two cost about the same when monthly net revenue is around $3,490. Above that, the flat fee costs less; below it, the percentage costs less. Use your own numbers and the provider's actual definitions.

Costs that are easy to miss

  • Setup or onboarding fees
  • Pricing software subscriptions
  • Cleaning, laundry and supplies
  • Maintenance markups
  • Cancellation or early termination terms

Questions for any manager

Is the fee per property? What exactly is included? Who pays local providers? How do I leave? A good manager answers these in writing before you sign.

Ready to hand off the daily work?

Tell us about your property. We'll confirm whether it's a fit and explain exactly what we'd handle.